7th & 14th December 2017 – 10 – 1.30

The Business of Pilates – an overview on set up, branding, social media 1 day

To enable Pilates practitioners to understand the requirements of running a business from administration to winning new clients, we will also look at social media, and branding,
Purpose of a business plan

Thinking strategically – 3 questions

The vision – setting your goals

Market analysis – identifying the market and the need

The competition and how you will compete to win and retain work

Marketing activities – targeting new clients

Marketing activities – retaining clients

Financial forecasts

Business records

Business structure

Tax requirements

Using advisers

Sources of advice

Cost £150

Discounts for PiN £120